

One of three parallel fold brochures, this piece provides information about the types of retaining wall blocks offered.

One of three parallel fold brochures, this piece provides details about the freestanding wall blocks and what can be accomplished with them.
Redi-Rock Sales Collateral
Redi-Rock had an extensive offering of literature; however, these pieces were outdated and disorganized. As we worked on these brochures and sellsheets, we also developed a more comprehensive "storytelling" marketing approach, which is reflected across the pieces. We walked people through the product offerings and how they could be used to complete their projects, with a focus on the beautiful photography of projects around the world.
My role: Art directing, designing, photo editing, concepting.